Continuing with our series of posts explaining the differences between the classes of intellectual assets, today we will deal with the COMPANY NAME.
Although the trademark - the nature of which has already been described in the previous post - can sometimes be confused with the business name, they are distinct legal institutes.
The business name identifies the company through the articles of association and is usually registered with the State Board of Trade where the company is based.
An important fact to note is that it has no fixed expiry date and lasts as long as the company exists.
A well-known example of a corporate name is the clothing and accessories retail chain “Lojas Renner”, founded in Rio Grande do Sul and operating since 1965.
The commission of jurists appointed by Minister Luis Felipe Salomão drafted the bill to update and adapt the Civil Code, which is currently awaiting review by the Federal Senate. The main objective of the draft bill is to simplify the measures stipulated by the current law and align the Code with doctrinal and jurisprudential interpretations that have been […]
The decision handed down by the Federal Supreme Court (STF) in the judgment of General Repercussion Topic 725 and the Argument for Non-Compliance with Fundamental Precept (ADPF) 324, marks a crucial point in the definition of labor relations and their legal limits in Brazil. In a scenario where companies are increasingly looking for alternatives to [...]
In the age of technology, the start-up ecosystem has attracted many people in recent decades. This is mainly due to the rapid rise of the digital economy, which has led to many success stories of companies that today represent giant players in the market, regardless of the sector in which they operate. In this context of scalable entrepreneurial initiatives, startups have shown themselves to be a huge attraction [...]
Closing our series of posts on the Classes of Intellectual Property Assets, today we're going to look at the registration of COPYRIGHT. An author is the natural person who creates a literary, artistic or scientific work. Copyright protects such works and can be patrimonial (right to commercial exploitation of the work) or moral (claim of authorship, conservation [...]
On June 26, 2024, a new type of operation was published covering companies with a tax domicile in Rio Grande do Sul. This is yet another measure taken by the Federal Government to deal with the damage caused by the floods in Rio Grande do Sul. The new operation, called "SOS-RS Operation", was instituted by PGFN/MF Ordinance No. [...].
In our series of posts explaining the differences between the classes of intellectual assets, today we'll look at DOMAIN REGISTRATION. The protection of a website's electronic address (domain) is carried out at Registro.BR. In this case, the domain availability search is essential for registration. If a third party tries to register a [...]
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